In social media, where visual content plays a key role, it is important to know what sizes of images and pictures to use for different platforms. The right image sizes ensure a harmonious look of your content, increase user interaction and increase reach. To learn more about the right sizes and order graphic design services, you can contact https://perfomax.com.ua/rozmiry-kartynok-ta-zobrazhen-dlia-populiarnykh-sotsialnykh-merezh, where they will professionally develop advertising creatives, banners, logos, and UX/UI design for your social networks.
1. Image sizes for Facebook
Facebook is one of the largest social networks where users actively use images for various purposes — from personal posts to advertisements.
- Profile photo: 180×180 pixels. This is the minimum size, but it is recommended to upload images at 360×360 pixels for the best quality.
- Cover page: 820×312 pixels on desktops and 640×360 pixels on mobile devices. It is important to remember that part of the cover may be cropped on mobile devices.
- Images for publications: 1200×630 pixels. This is the recommended size for standard posts.
- Carousel (advertising): 1080×1080 pixels. The same size for each slide ensures a consistent ad style.
- Stories: 1080×1920 pixels. Vertical images are better suited for viewing on mobile devices.

2. Image sizes for Instagram
Instagram is a platform that specializes in visual content, so it's important to always stick to the optimal dimensions for photos and videos.
- Profile photo: 110×110 pixels, but it is recommended to upload larger images for better quality — for example, 320×320 pixels.
- Square Posts: 1080×1080 pixels. This is the classic Instagram format that looks best in the news feed.
- Vertical publications: 1080×1350 pixels. Vertical images take up more space in the news feed and increase user attention.
- Horizontal publications: 1080×566 pixels. It is important to use this format if you want to show more space in a single image.
- Instagram Stories: 1080×1920 pixels. This is the perfect size for full-screen display on mobile devices.

3. Image sizes for Twitter
Twitter allows you to quickly convey information and publish visual content, but it's important to stick to the recommended sizes so that your images look clear and attractive.
- Profile photo: 400×400 pixels.
- Profile cover: 1500×500 pixels.
- Images for publications: 1024×512 pixels. The minimum size for uploading images is 440×220 pixels.
- Pictures for advertising: 800×418 pixels for horizontal images and 800×800 pixels for square ones.

4. Image sizes for LinkedIn
LinkedIn is a social network for professionals, and using images correctly here helps make your profile more appealing to colleagues and potential employers.
- Profile photo: 400×400 pixels.
- Profile cover: 1584×396 pixels.
- Images for publications: 1200×627 pixels.
- Company page cover: 1536×768 pixels.
5. Image sizes for YouTube
YouTube is a platform for video content, but it's important to remember the images used to design your channel and videos.
- Channel profile photo: 800×800 pixels.
- Channel cover: 2560×1440 pixels. It is important to remember that the visible part of the cover depends on the user's device, so it is optimal to focus on the central part.
- Preview for video: 1280×720 pixels. This size is recommended for the best image quality on various devices.

6. Image sizes for Pinterest
Pinterest is a platform for finding inspiration, where users often interact with visual content.
- Pin: 1000×1500 pixels. This is the optimal size for images on Pinterest to attract attention and ensure clarity.
- Board cover: 600×600 pixels. This ensures a harmonious look for your topic boards.
7. Image sizes for TikTok
TikTok is a fast-growing platform for video content, but it's also important to know about appropriate image sizes.
- Profile cover: 200×200 pixels.
- Image for advertising: 1080×1920 pixels for vertical ads running in full-screen video format.

8. Basic tips for choosing image sizes
- Use high-quality formats such as PNG or JPEG to ensure clarity of images.
- Always follow social media requirements to avoid restrictions on content display.
- Remember that images should be optimized for different devices — desktops and mobile phones.
- If you are unsure of the appropriate sizes or need a professional approach to graphic design, please contact Perfomax. There you can order the development of advertising creatives, banners, logos, as well as the design of pages for social networks.
Therefore, choosing the right image sizes for social media is an important aspect of successful visual communication and promotion of your brand. Following these standards will improve the appearance of your content, increase audience engagement, and avoid problems with displaying images on different platforms. If you need help creating high-quality graphic content or developing a design for social media, contact Perfomax, where experts will help turn your ideas into reality.






